The best teeth whitening products of 2025 consumer reports

Top Recommendation

whitening strips

They are easy to use and can provide noticeable results within a few days.

4.4(29,000)
Crest 3D Professional Effects Whitestrips Teeth Whitening Kit

Crest 3D Professional Effects Whitestrips Teeth Whitening Kit

$42.80
via

Why We Recommend This

  • Crest 3D Professional Effects Whitestrips is the most reviewed product with over 18,000 reviews and a rating of 4.4.
  • Lumineux Whitening Strips and iSmile Teeth Whitening Strips Kit have high ratings of 4.5 and 4.8 respectively, indicating strong customer satisfaction.
  • Walgreens Ultra Whitening Strips boasts the highest rating of 5 but lacks user reviews for a comprehensive assessment.

Key Features

  • Pricing varies significantly, with the lowest being $18.99 (Lumineux Teeth Whitening Strips) and the highest at $44.10 (Prostrips).
  • Most products effectively whiten teeth, as indicated by their descriptions, but customer reviews show variability in effectiveness.
  • Sensitive options like Crest 3D Whitestrips Sensitive Teeth Whitening Kit are available for users with dental sensitivity.

Considerations

  • Assess individual sensitivity to whitening agents before choosing a product.
  • Consider the number of reviews and overall ratings to gauge product reliability.
  • Evaluate the desired level of whitening and treatment duration when selecting between products.

More Options (11)

4.5(4,100)
Lumineux Whitening Strips

Lumineux Whitening Strips

$29.99
via
4.0(471)
Crest 3D White Strips Classic White At-Home Teeth Whitening Kit

Crest 3D White Strips Classic White At-Home Teeth Whitening Kit

$19.96
via
4.3(3,500)
Crest 3D Whitestrips Sensitive Teeth Whitening Kit

Crest 3D Whitestrips Sensitive Teeth Whitening Kit

$21.64
via
4.3(19)
Crest 3D Whitestrips Professional Effects Supreme Bright Whitening Kit

Crest 3D Whitestrips Professional Effects Supreme Bright Whitening Kit

$39.98
via
3.9(44)
Prostrips Teeth Whitening Strips

Prostrips Teeth Whitening Strips

$44.10
via
3.8(13)
GuruNanda Teeth Whitening Strips

GuruNanda Teeth Whitening Strips

$21.49
via
4.8(1,100)
iSmile Teeth Whitening Strips Kit

iSmile Teeth Whitening Strips Kit

$26.44
via
4.6(14,000)
Crest 3D Whitestrips Dental Whitening Kit

Crest 3D Whitestrips Dental Whitening Kit

$19.99
via
4.8(64)
Prism Whitening Strips

Prism Whitening Strips

$30.00
via
4.6(11)
Lumineux Teeth Whitening Strips

Lumineux Teeth Whitening Strips

$18.99
via
5.0(1)
Walgreens Ultra Whitening Strips

Walgreens Ultra Whitening Strips

$19.99
via

Full Analysis

Product Insights

  • Pricing varies significantly, with the lowest being $18.99 (Lumineux Teeth Whitening Strips) and the highest at $44.10 (Prostrips).
  • Most products effectively whiten teeth, as indicated by their descriptions, but customer reviews show variability in effectiveness.
  • Sensitive options like Crest 3D Whitestrips Sensitive Teeth Whitening Kit are available for users with dental sensitivity.

Expert Opinions

  • Effective whitening is often linked to the hydrogen peroxide concentration in the strips.
  • User reviews are critical; products with more reviews tend to provide more reliable effectiveness insights.
  • Price does not always correlate with quality, as seen with both high-rated and lower-priced options.

Key Considerations

  • Assess individual sensitivity to whitening agents before choosing a product.
  • Consider the number of reviews and overall ratings to gauge product reliability.
  • Evaluate the desired level of whitening and treatment duration when selecting between products.

Price Range

$20.00 - $50.00

Alternative 1

teeth whitening toothpaste

This option is convenient for daily use and helps maintain whiteness over time.

4.6(291)
White Glo Whitening Toothpaste

White Glo Whitening Toothpaste

$7.95
via

Why We Recommend This

  • Most products effectively whiten teeth, with varying price points and user ratings.
  • Crest 3D WHITE BRILLIANCE TOOTHPASTE has the highest number of reviews, indicating popularity.
  • Boka Nano Toothpaste has the highest rating (5.0) but is offered in a multi-pack.

Key Features

  • Marvis Mint Whitening Toothpaste and Marvis Smokers Whitening Mint Toothpaste are highly rated and priced at the premium end.
  • Colgate products are competitively priced and maintain solid ratings, appealing to budget-conscious consumers.
  • Crest Complete Toothpaste offers additional benefits like breath freshening, attracting a broader audience.

Considerations

  • Price differences can reflect ingredient quality and brand reputation.
  • Users should consider their specific dental needs (e.g., sensitivity, breath freshening) when selecting a toothpaste.
  • The number of reviews can indicate product reliability, but personal preferences should guide final choices.

More Options (11)

4.8(8,100)
Marvis Mint Whitening Toothpaste

Marvis Mint Whitening Toothpaste

$34.76
via
4.5(2,600)
Colgate Optic White Pro Series Toothpaste

Colgate Optic White Pro Series Toothpaste

$7.99
via
4.6(709)
Colgate Optic White Advanced Sparkling Toothpaste

Colgate Optic White Advanced Sparkling Toothpaste

$1.79
via
5.0(3)
Boka Nano Toothpaste Whitening 3 Pack

Boka Nano Toothpaste Whitening 3 Pack

$37.00
via
4.4(5,500)
Euthymol Whitening Toothpaste

Euthymol Whitening Toothpaste

$11.00
via
4.6(13,000)
Crest 3D WHITE BRILLIANCE TOOTHPASTE

Crest 3D WHITE BRILLIANCE TOOTHPASTE

$18.97
via
4.5(22,000)
Crest Complete Toothpaste Whitening Scope

Crest Complete Toothpaste Whitening Scope

$2.79
via
2.0(1)
PurelyWHITE Deluxe Advanced Brightening Serum

PurelyWHITE Deluxe Advanced Brightening Serum

$22.99
via
Naturally Whitening Toothpaste Packed with Prebiotics | Supermouth

Naturally Whitening Toothpaste Packed with Prebiotics | Supermouth

$14.99
via
Boka Fluoride Free Toothpaste

Boka Fluoride Free Toothpaste

$11.69
via
4.8(1,300)
Marvis Smokers Whitening Mint Toothpaste

Marvis Smokers Whitening Mint Toothpaste

$18.99
via

Full Analysis

Product Insights

  • Marvis Mint Whitening Toothpaste and Marvis Smokers Whitening Mint Toothpaste are highly rated and priced at the premium end.
  • Colgate products are competitively priced and maintain solid ratings, appealing to budget-conscious consumers.
  • Crest Complete Toothpaste offers additional benefits like breath freshening, attracting a broader audience.

Expert Opinions

  • Higher-priced products may offer enhanced formulations and flavors, appealing to specific consumer preferences.
  • User reviews suggest that effectiveness varies by individual, and results may depend on usage consistency.
  • Fluoride-free options like Boka may attract health-conscious consumers seeking alternative whitening solutions.

Key Considerations

  • Price differences can reflect ingredient quality and brand reputation.
  • Users should consider their specific dental needs (e.g., sensitivity, breath freshening) when selecting a toothpaste.
  • The number of reviews can indicate product reliability, but personal preferences should guide final choices.

Price Range

$5.00 - $15.00

Alternative 2

LED whitening kits

These kits often combine gel and light technology for faster results and are popular among consumers.

AuraGlow Teeth Whitening Kit

AuraGlow Teeth Whitening Kit

$35.99
via

Why We Recommend This

  • The price range for LED whitening kits varies significantly, from $25.99 to $250.
  • User ratings for the kits generally hover between 2.9 and 5, with several products rated above 4.5.
  • Affordable options with high ratings include the iSmile and PurelyWHITE kits, both priced under $30.

Key Features

  • The AuraGlow Complete LED Teeth Whitening Kit, while priced higher at $48, has a strong rating of 4.9.
  • The most expensive option, So Brilliant LED Teeth Whitening Kit, offers a rating of 4.6 but may not justify its price for all consumers.
  • Ollm's Teeth Whitening Gel Pen offers a unique product format and boasts the highest rating of 5.

Considerations

  • Consumers should assess their budget and desired results when choosing a whitening kit.
  • Reading user reviews can provide insight into product effectiveness and any potential side effects.
  • It's important to consider the specific needs of your teeth, such as sensitivity or previous dental work, when selecting a whitening solution.

More Options (11)

4.8(1,000)
iSmile Teeth Whitening Kit

iSmile Teeth Whitening Kit

$26.55
via
4.9(9,300)
Auraglow Complete LED Teeth Whitening Kit

Auraglow Complete LED Teeth Whitening Kit

$48.00
via
4.5(32)
LED Teeth Whitening Kit

LED Teeth Whitening Kit

$149.97
via
2.9(33)
Snow Diamond Wireless LED Teeth Whitening Kit

Snow Diamond Wireless LED Teeth Whitening Kit

$88.00
via
4.8(4,700)
PurelyWHITE Deluxe Teeth Whitening Kit

PurelyWHITE Deluxe Teeth Whitening Kit

$26.09
via
4.0(631)
Colgate Optic White Comfortfit LED Teeth Whitening Kit

Colgate Optic White Comfortfit LED Teeth Whitening Kit

$49.96
via
4.6(968)
Moon The Teeth Whitening Device System

Moon The Teeth Whitening Device System

$89.99
via
4.6(150)
So Brilliant LED Teeth Whitening Kit

So Brilliant LED Teeth Whitening Kit

$250.00
via
4.7(556)
MySmile Teeth Whitening Kit

MySmile Teeth Whitening Kit

$56.95
via
5.0(2)
Ollm Teeth Whitening Kit Gel Pen Strips Hydrogen Carbamide Peroxide for Sensitive Teeth

Ollm Teeth Whitening Kit Gel Pen Strips Hydrogen Carbamide Peroxide for Sensitive Teeth

$25.99
via
4.3(106)
CVS Health LED Light Teeth Whitening Kit

CVS Health LED Light Teeth Whitening Kit

$39.99
via

Full Analysis

Product Insights

  • The AuraGlow Complete LED Teeth Whitening Kit, while priced higher at $48, has a strong rating of 4.9.
  • The most expensive option, So Brilliant LED Teeth Whitening Kit, offers a rating of 4.6 but may not justify its price for all consumers.
  • Ollm's Teeth Whitening Gel Pen offers a unique product format and boasts the highest rating of 5.

Expert Opinions

  • Affordable kits can be effective, but it's essential to look for products with proven results and good customer feedback.
  • Higher-priced kits may include additional features or benefits, but they don't always guarantee better results.
  • Sensitivity is a common concern, and options like Ollm's gel pen are designed specifically for sensitive teeth.

Key Considerations

  • Consumers should assess their budget and desired results when choosing a whitening kit.
  • Reading user reviews can provide insight into product effectiveness and any potential side effects.
  • It's important to consider the specific needs of your teeth, such as sensitivity or previous dental work, when selecting a whitening solution.

Price Range

$30.00 - $100.00